Approach
Start with the business, not the solution
Why the first useful step is to understand what is really happening before deciding what help is needed.
Editorial draft based on supplied Cammack positioning. Elizabeth's approval and final images are still required.
Related areas
Businesses do not always need more people, more meetings or another lengthy strategy document. Sometimes the most valuable first step is clarity about what is happening and what needs to change.
Understand before acting
Cammack gets close to the business: its people, customers, market, commercial priorities and the goals of its owners or leadership team. That understanding helps identify where a practical change could make the biggest difference.
The answer may be a clearer direction, better use of the existing team, stronger accountability or support with implementation. Specialist expertise comes in when there is a genuine gap.